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AARP’s ‘Be the Difference. Vote.’ stresses the importance of voting in this year’s midterms
NNPA NEWSWIRE — “‘Be the Difference. Vote.’ is a non-partisan campaign whose goal is mobilizing African Americans voters — and all voters 50 and older — to exercise your power and vote,” says Edna Kane-Williams, the senior vice president of Multicultural Leadership at AARP. “Critical issues like Medicare, Social Security, prescription drugs and family caregiving are on the line and older voters need to show up and protect what they’ve earned.”
By Stacy M. Brown, NNPA Newswire Correspondent
@StacyBrownMedia
Next month’s fast-approaching midterm elections count as one of the most consequential in a lifetime, according to political scholar Norman Ornstein.
The folks at AARP “wholeheartedly concur,” and not just in word, but also by actions.
The organization, which was founded in 1958 on the principles of promoting independence, dignity and purpose for older adults, has launched a campaign titled, “Be the Difference. Vote.”
AARP doesn’t endorse candidates or parties, they focus instead on policy that affects older adults.
“‘Be the Difference. Vote.’ is a non-partisan campaign whose goal is mobilizing African Americans voters — and all voters 50 and older — to exercise their power and vote,” says Edna Kane-Williams, the senior vice president of Multicultural Leadership at AARP. “Critical issues like Medicare, Social Security, prescription drugs and family caregiving are on the line and older voters need to show up and protect what they’ve earned.”

[/media-credit] Launched in May, the “Be the Difference. Vote,” campaign relies on studies that show voters 50 and older are the most reliable. (Photo: AARP)
Launched in May, the “Be the Difference. Vote,” campaign relies on studies that show voters 50 and older are the most reliable.
The multifaceted campaign seeks to encourage the largest possible turnout of older voters to the polls during the midterm election, Nov. 6. This election places issues like Medicare, Social Security, financial security and caregiving – topics of particular interest to older voters — front and center.
Kane-Williams referenced U.S. Census statistics that reveal that only 57 percent of all U.S. citizens between ages 25 and 44 voted in the 2012 general election, compared to 68 percent of those between 45 and 64. Among African Americans, 65 percent of individuals between 25 and 44 voted, compared to 72 percent who were between the ages of 45 and 64.
African Americans will be a deciding voting bloc in key races across the country, especially in Pennsylvania, Florida, North Carolina, Virginia and other swing states, according to multiple political experts. However, forecasters also predict potential Black voter dropout, a serious issue.
In 2016, the Black voter turnout rate declined for the first time in 20 years in a presidential election, falling to 59.6 percent after reaching a record high of 66.6 percent in 2012, according to the Pew Research Center.
“We are at a moment in which important decisions need to be made on matters key to the lives of older Americans,” AARP editors noted in the October 2018 AARP Bulletin.
“Some are obvious, like the future funding and structure of Medicare and our health care system,” the editors wrote. “At the same time, many states are grappling with issues related to worker discrimination, retirement savings, underfunded pensions, Medicaid, caregiving and more. Those we put into office could shape the resolutions of these issues for decades to come.”
In a colorful graphic for the magazine, AARP editors outlined what’s at stake, including 35 of the 100 U.S. Senate seats; all 435 seats in the U.S. House of Representatives; and 36 of 50 states will elect a governor.
Nearly 300 state appellate judges, including 71 state Supreme Court justices will be elected or appointed; 25 of America’s largest cities will elect mayors; and 82 percent of state legislator positions, totaling 6,070 seats in 87 legislative chambers, are up for grabs.
AARP’s campaign is important, and the organization listed 10 ways in which the midterm elections will affect older Americans:
- Shoring up Social Security.
- Rising Drug Prices.
- Medicare Funding.
- Medicaid: Grow or slow it?
- The future of Health Insurance.
- Bolstering Retirement Savings.
- Lower Retirement Taxes.
- Fixing Pension Shortfalls.
- More Help for Caregivers.
- Fraud Targets.
Through the “Be the Difference. Vote.” campaign, AARP has used its website as a one-stop portal for voters to get information about the election, including issue briefings, polling results and voter guides.
AARP has pledged to conduct polls of 50-plus voters across the country and in battleground states, tracking voter sentiment on key issues. Throughout the initiative, the organization has delivered information on issues and election news, and has notified members of local events, tele-town halls and candidate forums.
Candidates are pressured to address issues of vital importance to older Americans in campaign speeches, literature and advertising messages, based upon the input received from AARP tracking polls and member communications.
AARP has also applied advanced data analytics to target turnout of 50-plus voters in major races across the country, while reaching out to African American and Latino voters — especially in races where they represent a key or deciding voting bloc.
“AARP encourages all voters, regardless of their ages, to take part in the ‘Be the Difference. Vote.’ campaign by signing AARP’s pledge to vote, using the voting tool to ensure they have the information they need to vote, and learning where the candidates stand on issues that matter to them and their families,” Kane-Williams said.
Voters can sign the pledge and get more information at aarp.org/vote.
Featured
Dr. Earleen Patterson’s 30 Year Legacy of Education and Service at SIUE
Dr. Earleen Patterson’s 30-year legacy at SIUE is celebrated for empowering students. Honored at the Salute to Excellence Gala, her impact extends far beyond the classroom.
For 30 years, Dr. Earleen Patterson has helped students at SIUE find their path, build confidence and create opportunities that extend far beyond the classroom. Her dedication to education and service will be honored at the St. Louis American Foundation’s 39th annual Salute to Excellence in Education Scholarship & Awards Gala on Oct. 17. 🎓👏🏾
Read her story: https://www.stlamerican.com/salute-to-excellence/earleen-pattersons-legacy-rooted-in-education-service/
✒️ Na’Porsha Williams
📷 Lawrence Bryant
#STLAmerican #Salute39 #Education #BlackExcellence #SIUE
Featured
Defender ONE-on-ONE: U.S. Rep. Christian Menefee
Rep. Christian Menefee shares insights on his first 250 days in Congress, key legislation, and the challenges of serving in the minority. Don’t miss this exclusive interview!
In an exclusive interview with The Defender, Texas Congressman Christian Menefee sits down to reflect on his first 250 days serving in the U.S. House of Representatives.
Congressman Menefee shares key insights into his legislative priorities, introducing new bills, and navigating the day-to-day challenges of serving in the house minority. He breaks down why every vote matters in shaping our communities and offers a preview of the urgent legislative issues he plans to tackle next.

In this video, you’ll hear about: • Reflections on his first 250 days in Congress • Key legislation introduced and priority bills • Navigating the realities and strategy of serving in the house minority • Why civic engagement and voter participation remain critical • What lies ahead on his legislative agenda

Subscribe to The Defender for more exclusive political coverage, interviews, and community insights!
Sign-up for the Top 5 newsletter
Donate/ Support Our Work
#ChristianMenefee #USCongress #TexasPolitics #TheDefender #CommunityNews #CivicEngagement #houseofrepresentativeselection2026
Chapters
0:00 Introduction and the Importance of Voting
1:12 First 250 Days and Improving Constituent Services
2:40 Oversight Committee and Environmental Justice
4:05 Rebuilding an Empty Congressional Office
6:10 The SET Act: Ending Vacancies in Representation
8:25 Life in the Minority and Playing Defense
10:45 Foreign Policy, Inflation, and Gas Prices
12:50 Economic Goals: Child Care and Housing
14:20 Redistricting and Respecting Leadership
16:15 The Rotisserie Chicken Vote and SNAP Benefits
18:20 Congressional Black Caucus Highlights
19:45 Final Call to Action for Texas Voters
Make sure to check your voter registration status and head to the polls to make your voice heard in the upcoming election. If you found this update helpful, please like this video and subscribe to stay informed on the issues that matter most to your community. 📢
#TexasPolitics #Congress #Houston #VotingRights #ChristianMenefee
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Bakersfield News Observer
News Observer Weekly — October 7, 2026 | Top 5 Stories of the Week
Nolan Wells’ mysterious death remains unsolved, while Kern County ballots are now in voters’ hands. This week’s top 5 stories, up now on News Observer Weekly.
Nolan Wells was eighteen. A Mississippi grand jury says nobody is responsible for his death. The state medical examiner says she can’t tell you how he died. The district attorney’s message to the family was, we’ll never know. The family’s answer was, we’ll never stop.
This week on News Observer Weekly, Marcus and Nia break down the five stories that mattered most to our readers — from Observer Group Newspapers, publishers of the Bakersfield News Observer, the Los Angeles News Observer and Valley’s News Observer, serving Kern County, Los Angeles, and the San Fernando and Antelope valleys.
ONE THING THIS WEEK
Kern County ballots started going out Oct. 5. When yours arrives: fill it out,
SIGN AND DATE THE ENVELOPE (unsigned ballots cannot be processed), and return it
by mail (no stamp, postmarked by Nov. 3) or to a 24-hour drop box by 8 p.m. on
Nov. 3. Not registered? The regular deadline is Oct. 19; same-day registration
is available in person after that through Election Day. Track your ballot with
“Where’s My Ballot” at kernvote.com. Kern County Elections: 661-868-3590.
NOW LAW
AB 2599, the Truth in Disclosure Act, signed Sept. 30. California is the first
state to require companies with $100 million or more in worldwide receipts to
disclose, under penalty of perjury, whether they or their predecessors profited
from chattel slavery.
CHAPTERS
0:00 Cold open
0:37 Justice: Rulings Leave Questions Lingering in Nolan Wells Case
3:25 Sacramento: Gov. Newsom Signs Bill Requiring Large Corporations to Disclose Profits From Chattel Slavery
5:55 Inglewood: Inglewood Shifts $2.8 Million in HOME-ARP Funds to Sankofa Place Affordable Housing Project
8:34 Kern County: Your Ballot Is in the Mail: Here Is What Kern County Voters Need to Know
10:21 Los Angeles: Mayor Bass Hosts 3rd Annual Los Angeles Sports and Entertainment Procurement Summit to Prepare Small Businesses for LA28 Contracts
12:22 What to do this week
THE FULL STORIES
Rulings Leave Questions Lingering in Nolan Wells Case
2. Gov. Newsom Signs Bill Requiring Large Corporations to Disclose Profits From Chattel Slavery
Gov. Newsom Signs Bill Requiring Large Corporations to Disclose Profits From Chattel Slavery
3. Inglewood Shifts $2.8 Million in HOME-ARP Funds to Sankofa Place Affordable Housing Project
Inglewood Shifts $2.8 Million in HOME-ARP Funds to Sankofa Place Affordable Housing Project
4. Your Ballot Is in the Mail: Here Is What Kern County Voters Need to Know
Your ballot is in the mail. Here is what Kern County voters need to know
5. Mayor Bass Hosts 3rd Annual Los Angeles Sports and Entertainment Procurement Summit to Prepare Small Businesses for LA28 Contracts
If you are in crisis, the 988 Suicide & Crisis Lifeline is free and available 24 hours a day, by call or text.
Read everything at ognsc.com
Subscribe for the top five, every week.
Featured
Antron Brown Takes His Impact Beyond the Racetrack
Antron Brown’s influence extends far beyond the racetrack. Discover how this racing legend is making a difference off the track.
Antron Brown’s impact reaches beyond the finish line. See how the racing star is taking his success beyond the track.
Read more: https://www.stlamerican.com/sports/antron-brown-takes-racing-success-beyond-the-track/
#stlamerican #AntronBrown #Motorsports
Featured
Headlines and Hot Topics with Rodney Perry
Get the scoop on today’s hottest stories with Rodney Perry on Black Press USA’s Morning Show. Don’t miss the conversation behind the headlines!
Today on Black Press USA’s Morning Show, we’re breaking down the stories driving the conversation.
Watch Black Press USA’s Morning Show for the headlines, the context, and the conversation behind the news.
#BlackPressUSA #MorningShow #BlackNews
Featured
Headlines and Hot Topics with Rodney Perry 📱
Rodney Perry tackles today’s hot topics on Black Press USA’s Morning Show. Don’t miss the breakdown of the stories everyone’s talking about.
Today on Black Press USA’s Morning Show, we’re breaking down the stories driving the conversation.
Watch Black Press USA’s Morning Show for the headlines, the context, and the conversation behind the news.
#BlackPressUSA #MorningShow #BlackNews
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