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A Jacksonville journalist brings humanity to an NFL Press Conference

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Lynn Jones of the Jacksonville Free Press offered up encouragement to Jacksonville Jaguars head coach Liam Coen after a devastating loss in the 2025 NFL Playoffs.

A reporter offered up encouragement to an NFL head coach after a devastating playoff loss. The Jacksonville Jaguars lost to the Buffalo Bills 27-24 in the Wild Card playoff on Sunday at Everbank Stadium. You would think this team’s loss would make the rounds on social media, but it was what happened after the game that actually went viral.

ESPN Senior NFL Insider Adam Schefter posted a clip of the post-game exchange between Lynn Jones-Turpin from the Jacksonville Free Press News and Jaguars head coach Liam Coen. In the clip, you only hear Lynn’s comments towards Coach Coen, but I immediately began searching for her name and publication. The exchange was warm and uplifting.

“I’m going to tell you, congratulations on your success, young man,” Jones said. “You hold your head up. You guys have had a most magnificent season. You did a great job out there today. You just hold your head up, OK? Ladies and gentlemen, Duval. You keep it going. We got another season.”

However, many media members voiced their displeasure. Media Members such as ESPN NFL reporter Brooke Pryor, who covers the Pittsburgh Steelers; Yahoo Sports senior writer Dan Wolken; The Atlantic Contributing writer Jemele Hill; and Associated Press Sportswriter Mark Long.

First, Brooke stated, “Look, it’s a kind sentiment, but it’s not the job of a reporter to console a coach in a postgame press conference. Pressers are to ask questions to gain a better understanding of what happened or figure out what’s next– and do it in a limited amount of time.” 

Now I know Brooke thought she ate that, considering this tweet had over a million views, but mam shut up. Lynn is a seasoned journalist who covers local news and culture, so she was ethically correct to share the comment she had. The Jacksonville Free Press represents the Jaguars fan base, which supports the team. 

Now, let’s jump into Dan Wolken’s comments.

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Dan simply quote-tweeted Adam Schefter’s tweet, “What would give you the impression that was a reporter?” First off, Dan asked this question to try to dismiss Lynn’s presence in the post-game press conference. Secondly, he continued to explain why he asked that question, which only pissed me off more. Dan stated to someone on Twitter, “the only reason why you’re in that room is to get information about what happened in the game so that you can relay it to the public.” 

In that case, Lynn exceeded her job’s expectations. She didn’t need to beat a loss over this coach’s head because she knew everyone else in that room would do it after her. The connection that local journalists and media outlets have with sports teams is often dismissed because of the popularity of national media outlets. For example, South Carolina women’s basketball head coach Dawn Staley consistently says the local media shows up everywhere her team is, and she demands they be credentialed to be in the room. 

Let’s go visit the Jacksonville Jaguars’ Instagram page, where you will see the team posted the full video clip of Lynn’s introduction and the naming of the publication she works for. 

I am telling you now that if that team and organization didn’t like how she did what she did, they wouldn’t have posted that on their main page. Not even for engagement.  

Let’s move on to what Jemele had to say. 

Jemele Hill quote-tweeted Adam Schefter’s tweet by saying, “That can’t be a reporter. Cause if so, I would not have used the term awesome.” Here we go again. Another media member dismissed someone’s role because they didn’t do what they thought Lynn should’ve done. Let’s continue. image9.png

Jemele also replied to one of my favorite Twitter accounts, DragonflyJonez, after he quote-tweeted Brooke Pryor. DragonflyJonez, whose real name is Tyler Puryear, explained to Brooke who Lynn Jones was.

“Hard disagree. This wasn’t some dude from Cincinnati who works for NBC Sports. Saying this was just “consoling” is reductive to the dynamic between local reporters and the coaches/teams they cover. Those who cover sports locally are not just covering X’s and O’s. They’re covering community and a shared kinship in a city. And I’m sure she was speaking for that community when expressing this sentiment. I do not believe that reporters solely need to just ask questions. Sometimes they need to be the mouthpiece for the fandom they cover as well.”

FINALLY SOMEONE WHO GETS IT!!!

Jemele’s reply to this, “Ehhhh… I hear you, but I’m going to push back. You can echo the fan without coming off like this coach’s Auntie. I get it. The media is never going to win these battles because people see the media as self absorbed, but also realize this is a working press room and a lot of other reporters there are on a deadline and need to ask a question. So I imagine a couple of them were like… aight now Auntie.”

Now Jemele, full stop. To be clear, Associate Editor Lynn Jones from the Jacksonville Free Press News has been covering news in Duval County for over 20 years. She has rapport with this team and its organization to the extent that, if she uses her time to address the head coach in this way, it is ethically acceptable.

What’s not acceptable is how many seasoned media members chose this moment to call out a Black woman who was clearly doing her job and being human in that moment. It wasn’t a fan moment. It was a “I SEE YOU” moment. There have been many college football or NFL post-game conferences I’ve sat in where a white man or white woman has said something similar or just overall inappropriate to a head coach and players. This was NOT that moment.

Let’s add this video clip from the Browns post-game conference, where NO media member said this exchange was unprofessional.  I don’t have to wonder why because that was a white man speaking to another white man.

Now let’s add what Mark had to say here, because he actually needs to apologize to Lynn Jones and the Jacksonville Free Press News. 

Mark really fixed his fingers to quote-tweet Adam Schefter’s tweet saying, “Nothing ‘awesome’ about fans/fake media doing stuff like that. It should be embarrassing for the people who credentialed her and her organization, and it’s a waste of time for those of us actually working.” Heavy sigh, and did he really call the Jacksonville Free Press “fake media”? This is how mainstream media outlets and reporters tend to view Black Press outlets and journalists, yet they get their top news stories from us. The Black Press fights against fake news and disinformation daily. 

Conversely, Pat McAfee absolutely fried Jones’s critics after seeing the outrage.

“Love seeing these sports ‘journalists’ getting ABSOLUTELY BURIED for being curmudgeon bums..” he wrote. “OBVIOUSLY NOT ALL OF THEM but a LARGE % of these things hate sports.. they hate what sports are for people (happiness).. They hate what sports are for society (unifier).. they’re political journalists by nature who’ve preyed on sports because they saw it as an easier path to ‘make it.’

A tweet from Pat McAfee criticizing sports journalists for negativity.

One thing that I’ve loved the most about working with the Black Press is our freedom to cover news and connect with our communities. We can use our free will and discernment in our press coverage, and that freedom scares the mainstream media. To know that this Black woman was bold enough to speak to this white man and encourage him in that moment really ruffled feathers amongst media members. 

I want to give credit to Robert Littal of Black Sports Online, who was one of the first media members on Twitter to properly state Lynn Jones’ name and publication. I will say that he misspoke about the Jacksonville Free Press being one of the few Black newspapers out here, when we have over 200 black newspapers still active across this country. I would also like to note that while more mainstream and legacy press publications have stopped printing, our Black newspapers have not.

At this moment, the Black press needs your support. During these difficult times, it was refreshing to hear Lynn express her care and support, when all we hear and see on our social media timelines is terrible news. This is just one of those moments where you need to be okay with what happened and move on. But I am afraid that because it’s the Black press, people will continue to pile on their negative thoughts and energy.

Media members must do better. 

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What Happened to EBONY? Johnson Publishing Heir Says She Feels Betrayed

JACKSONVILLE FREE PRESS — Founded by John H. Johnson in 1945 with a $500 loan, Ebony and Jet magazines — the foundation of the Johnson Publishing empire — became popular publications found in millions of Black households across the country. In 1982, Johnson became the first African American to appear on the Forbes 400 list of wealthiest Americans. At one point, his estimated worth was $600 million.

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Alexa Rice’s Beech Body brand includes seven shades of lip gloss


Jacksonville Free Press |The Chicago Crusader

In 2019, Fashion Fair, the cosmetics line created by Johnson Publishing Company’s Eunice Johnson, filed for bankruptcy following years of declining sales that ended the cosmetic giant’s decades of growth in department stores across the country.

Today, Fashion Fair is owned by a group that includes former Johnson Publishing Company CEO Desiree Rogers. Rogers broke her promise not to buy Fashion Fair, the iconic Black cosmetics and fashion company, according to Johnson Publishing Company heirs Linda Johnson Rice and her daughter Alexa Rice, in a recent story in the Chicago Sun-Times.

Alexa Christina Rice

Alexa Christina Rice

In a revealing interview, the daughter and granddaughter of Johnson Publishing Company founder John H. Johnson said they were shocked when they learned Rogers and a group of investors had bought Fashion Fair after it filed for Chapter 7 bankruptcy.

The revelation provides a glimpse of Rogers, who made critical and, according to sources, questionable decisions in the final years of Johnson Publishing Company before it went bankrupt in 2019. That year, Fashion Fair also filed for bankruptcy as creditors persuaded a judge to liquidate its assets.

According to the Sun-Times article, Alexa said “she and her mother believed there had been an understanding with Rogers that neither would bid on Fashion Fair during the bankruptcy proceedings.” While Linda Johnson Rice did not dwell on Rogers’ actions in the article, Alexa Rice was more candid about her feelings regarding the sale.

“It was the biggest devastation and betrayal I have felt,” Alexa said. “I could not believe it. I was heartbroken.”

Linda said, “That’s done for me. People are gonna do what they’re gonna do, and there are things you can’t control. I cannot let that drag me down.”

Alexa Rice’s Beech Body brand includes seven shades of lip gloss

Alexa Rice’s Beech Body brand includes seven shades of lip gloss

In response to Alexa and Linda’s feelings of betrayal, Rogers, CEO of both Fashion Fair and Black Opal Beauty, another cosmetics brand for women of color, responded in an email: “JPC no longer owned the company when we bid [on] it. We were surprised and delighted that our bid was selected and that it would remain in the hands of African Americans.”

When Rogers purchased Fashion Fair, Alexa was a graduate student at Harvard Divinity School, according to the SunTimes. Alexa earned a bachelor’s degree in art history from Wellesley College in Massachusetts in 2011, according to her LinkedIn profile.

At 37, Alexa launched a new cosmetics line called Beech Beauty. The Chicago Crusader could not reach Alexa for this story.

Rogers, Cheryl Mayberry McKissack and hedge fund Magnetar bought Fashion Fair on November 7, 2019, during bankruptcy proceedings, for $1.85 million. The group also owns Black Opal Beauty, another cosmetics brand for Black women created in 1994.

Fashion Fair cosmetics was created in 1973, an offshoot of the traveling fashion show Ebony Fashion Fair, once believed to be the largest traveling fashion show in the world. With its couture gowns and packed shows, Ebony Fashion Fair boosted Johnson Publishing Company’s profile on the global stage.

While producing fashion shows, Johnson Publishing Company founder John H. Johnson and his wife, Eunice, struggled to find makeup to match the darker skin tones of their models. When the two started the Fashion Fair cosmetics line, they were turned down several times before they finally persuaded upscale department stores such as Marshall Field’s and Macy’s to carry makeup products for Black women.

Fashion Fair was at one point the largest Black-owned cosmetics company in the world and sold skin, hair and fragrance products in department stores and online. At its peak, Fashion Fair was sold in more than 1,500 department stores nationwide.

Desiree Rogers

Desiree Rogers

In its final years under Johnson Publishing Company, Fashion Fair declined in popularity, and its products were often out of stock at department stores. As problems mounted, Rogers left Johnson Publishing to work for the city’s tourism agency, Choose Chicago.

In the recent Sun-Times article, Alexa credited her grandmother Eunice for creating Ebony Fashion Fair.

“You can own the business, but you can’t own my grandmother,” she said.

Rogers could credit some of her success to Johnson Publishing Company and to Linda. The two had been friends for decades. Nearly 10 years prior to Rogers’ and her co-owners’ purchase of Fashion Fair, Linda helped Rogers during a difficult period in her career.

In 2010, Rogers was fired as First Lady Michelle Obama’s social secretary after she was blamed for a White House incident in which an uninvited couple crashed a state dinner hosted by President Barack Obama. Rogers was accused of focusing on hosting duties instead of being stationed at security checkpoints.

The gate-crashing incident was one of several criticisms Rogers faced during her short tenure as White House social secretary, a role that organizes and coordinates social events for the First Lady.

Although the position can be high-profile, White House social secretaries historically work behind the scenes. But Rogers was often criticized for being too visible. She clashed with Barack Obama’s Chief of Staff Rahm Emanuel as critics pointed to her high-profile style and an interview with The Wall Street Journal in which she referenced the “Obama brand.”

After she was dismissed as social secretary and disinvited from attending White House adviser Valerie Jarrett’s wedding, Rogers turned to Linda, her longtime friend, who hired her as CEO of Johnson Publishing Company despite her lack of media experience.

Founded by John H. Johnson in 1945 with a $500 loan, Ebony and Jet magazines — the foundation of the Johnson Publishing empire — became popular publications found in millions of Black households across the country. In 1982, Johnson became the first African American to appear on the Forbes 400 list of wealthiest Americans. At one point, his estimated worth was $600 million.

In addition to its Michigan Avenue headquarters, Johnson Publishing Company had an office in New York’s Rockefeller Center. It was the largest Black-owned media company in the world. At one point, it also owned JPC, a television production company that produced nationally syndicated programs. Johnson died in 2005. His wife Eunice died in 2010.

Sources told the Crusader that year, Rogers persuaded Linda to sell the 11-story Johnson Publishing headquarters for $8 million, months after Rogers was hired. Those same sources said that, as CEO, Rogers executed plans to reposition Ebony magazine toward a more upscale audience.

As part of that plan, many of Ebony’s veteran staffers were let go and replaced by employees with high-profile backgrounds. Rogers hired Amy DuBois Barnett as Ebony’s editor-in-chief, a Chicago native who grew up in Hyde Park and earned degrees from Brown and Columbia universities.

At Johnson Publishing Company, sources described Rogers as a “cold” individual more interested in filling Ebony’s pages with fashion and beauty content.

Under Rogers’ plan, Ebony lost many of its longtime readers. In 2014, Jet magazine’s print edition was discontinued amid rising print costs and mounting debt. Ebony went from a monthly publication to a quarterly format as printing costs rose and advertising revenue declined.

Sources told the Crusader that NBA legend Ervin “Magic” Johnson had interest in purchasing Ebony and Jet, but he reportedly lost interest after Linda requested that she remain chairman emeritus as part of the deal.

In 2016, Ebony and Jet were sold to Clear View Group, a private equity firm. In 2019, with more than $35 million in debt, Johnson Publishing Company filed for bankruptcy and sold its $30 million photo archive collection to several philanthropic foundations.

That same year, the former Johnson Publishing Company headquarters at 820 S. Michigan Ave. reopened as an apartment building after developer 3L Real Estate purchased the Chicago landmark in 2017 for $10 million. In 2020, former NBA star and billionaire Ulysses “Junior” Bridgeman purchased Ebony and Jet for $14 million as a gift to his daughter, Eden Bridgeman Sklenar. Sklenar today operates Ebony as a digital-only publication. Ulysees Bridgeman died last year.

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Speaking with Kids About Mental Health

JACKSONVILLE FREE PRESS — An international psychologist and licensed marriage and family therapist shares tips on how parents and caregivers can talk to children about their mental health in an age-appropriate way.

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Dr. Patrice Le Goy, PhD, LMFT, MBA | International Psychologist and Licensed Marriage & Family Therapist.
Dr. Patrice Le Goy, PhD, LMFT, MBA | International Psychologist and Licensed Marriage & Family Therapist.

By Dr. Patrice Le Goy, PhD, LMFT, MBA | International Psychologist and Licensed Marriage & Family Therapist | Jacksonville Free Press

When recently speaking to a group of soon-to-be therapists, and one person made the comment that they were afraid to work with kids. They were concerned that they wouldn’t know the right thing to say, that they wouldn’t be able to help, or worse, that they would damage them for life (trust me, it’s unlikely).

But you can imagine that if trained therapists feel anxiety about talking to kids about their mental health, it can be even more difficult for parents and caregivers without this training! I have had the good fortune of working as a school counselor (and being a parent myself), and all the kids have taught me so much, which I’m happy to share with you. Here are some tips about how to talk to kids about their mental health:

  1. Don’t wait until something is wrong to have a conversation with your child. It is so helpful to have regular conversations about mental health so your child does not feel targeted or defensive when you open up a dialogue.
  2. Be thoughtful about your approach. This is based on what you know about your child – are they most likely to share at the end of the day or when they first get home from school? Every kid is different, so if you are noticing your child is not engaging in the conversation, maybe table it for a time when you know they will be more enthusiastic about the topic.
  3. Make sure your conversation is age and developmentally appropriate. Sometimes, as parents, we can go in a different direction than what our child needs. Often, that is based on our own needs or concerns. Address the person in front of you and what they need to understand in a way that can absorb it.
  4. Tell your child what you are noticing and then check in to see if it is accurate. Don’t assume you know that their behavior is due to a certain issue (such as stress or depression). Notice the outward signs you are seeing and invite them to tell you about the reasons behind those signs.
  5. Leave the conversation open. Sometimes we get discouraged as parents if you ask your child questions or share with them and you get a 2-3 word answer (does “I’m fine” or “I don’t know” sound familiar?). Remember, you may just be planting the seed for a future conversation. The important thing is that your child knows you are a safe space to have difficult conversations, so when the time comes

If you have relationship or mental health questions, email [email protected].

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Black History

American College of Physicians Names First Black EVP & CEO, LeRoi Hicks

SAN DIEGO VOICE & VIEWPOINT — According to a press release from ACP, Hicks’ selection comes after a national search and recommendations for the organization’s Board of Regents. Hicks, known as a clinical system leader for his research on health equity and healthcare disparities, has been the recipient of numerous awards for his work. 

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LeRoi Hicks Credit: Linkedin .
LeRoi Hicks Credit: Linkedin .

By Voice and Viewpoint Newswire

As reported in AfroTech, LeRoi Hicks becomes the first African American physician to hold the title of Executive Vice President and Chief Executive Officer for the American College of Physicians, the largest medical specialty organization in the states.

According to a press release from ACP, Hicks’ selection comes after a national search and recommendations for the organization’s Board of Regents. Hicks, known as a clinical system leader for his research on health equity and healthcare disparities, has been the recipient of numerous awards for his work.

Dr. Hicks graduated from Howard University before receiving his medical degree at Indian University School of Medicine in 1995.  After completing his residency at Mount Auburn Hospital, Dr. Hicks completed a fellowship in general medicine and faculty development at Brigham and Women’s Hospital and earned a Master of Public Health Degree from the Harvard School of Public Health in 2001.

Since 2014, Dr. Hicks has served in a range of roles at ChristianaCare in Delaware, including; Chief Medical Officer of Wilmington Hospital, Campus Executive Director, and currently, president of Wilmington Hospital. Hicks takes on his new role at ACP this July.

In a statement, Hicks shared:

“I am humbled to be selected to lead ACP at a time when internal medicine physicians are navigating profound challenges and unprecedented opportunities in a rapidly evolving health care environment. My experience in executive leadership, patient care, and academic medicine has prepared me to champion ACP’s mission and strategic imperatives. I look forward to working with ACP’s leadership and staff to deliver programs and services that support internal medicine physicians across every stage of their career and advance equitable access to high–quality care for all.”

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Black Press

Dads, Kids & Community Clean with a Purpose

NNPA NEWSWIRE — Located along the Ribault River, a tributary of the St. Johns, Harborview Boat Ramp sits in the heart of some of Jacksonville’s most historic Black neighborhoods. Efforts to maintain and protect these spaces go beyond beautification—they reflect a commitment to water quality, community pride, and preserving access for future generations.

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Shown are guests readying to fish at the Harborview Boat Ramp.
Shown are guests readying to fish at the Harborview Boat Ramp.

Jacksonville Free Press

Mike Robinson and O.G. Dads Incorporated are showing how service and celebration can go hand in hand. Partnering with St. Johns Riverkeeper and Local Initiatives Support Corporation (LISC), the group hosted a waterfront cleanup and block party at Harborview Boat Ramp along the St. Johns River.

Located along the Ribault River, a tributary of the St. Johns, Harborview Boat Ramp sits in the heart of some of Jacksonville’s most historic Black neighborhoods. Efforts to maintain and protect these spaces go beyond beautification—they reflect a commitment to water quality, community pride, and preserving access for future generations.

Founded in 2021, O.G. Dads are rooted in a mission of love, attention, devotion, and dedication. That mission was on full display as fathers, children, and neighbors came together to clean, connect, and celebrate community.

Supported by a Placekeeping Grant through the Resilient Ribault initiative, the event empowered local residents to take pride in their shared spaces. More than just a cleanup, it was a reminder that caring for the community can be both meaningful and uplifting. Building on past success—including winning the inaugural Jacksonville Litter League—O.G. Dads continue to lead by example, proving that when fathers show up, communities thrive.

For more info visit links below:

https://stjohnsriverkeeper.org

https://www.lisc.org/

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Pretty & Powerful Takes Girl Power to the Next Level Success and Fellowship

JACKSONVILLE FREE PRESS — Set against a backdrop of elegant pink décor, the daytime affair featured flowing tapas and cocktails, creating a vibrant yet intimate atmosphere. Anderson goal is to build a community of female love rooted in confidence, collaboration and empowerment.

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Shown is Pretty and Powerful organizer Felicia Anderson and Panelist Ashley Coen. Photo courtesy Jacksonville Free Press.
Shown is Pretty and Powerful organizer Felicia Anderson and Panelist Ashley Coen. Photo courtesy Jacksonville Free Press.

By Lynn Jones | Jacksonville Free Press

Photographer and native Jaxon Felicia Anderson hosted her 2nd annual “Pretty & Powerful” soirée, bringing together in her studio a diverse gathering of women for a day of networking, inspiration, and connection. The event welcomed attendees eager to build relationships, exchange business insight, and gain knowledge from a panel of experts in influencing, entrepreneurship, and professional growth.

Set against a backdrop of elegant pink décor, the daytime affair featured flowing tapas and cocktails, creating a vibrant yet intimate atmosphere. Anderson goal is to build a community of female love rooted in confidence, collaboration and empowerment.

“This event is for the community and for all the pretty and powerful women in this room,” Anderson shared, reinforcing the mission behind the gathering—to create a space where women feel seen, supported, and inspired to uplift one another. That mission resonated deeply with attendees like guest Ms. Tori, who admitted, “I started not to come, because I didn’t know anyone,” but ultimately left with a renewed sense of connection and “a new Rolodex” of friends.

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Black Press

WAVE – Jax Unveils New Women’s Pro Basketball League

JACKSONVILLE FREE PRESS — The league’s four founding teams—the Jacksonville Waves, Charlotte Crown, Greensboro Groove, and Savannah Steel—collectively aim to bridge the gap between collegiate play and professional opportunities.

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Shown are team hopefuls with WAVE Coaching staff at the try outs.
Shown are team hopefuls with WAVE Coaching staff at the try outs.

By Lynn Jones | Jacksonville Free Press

The Jacksonville Waves hosted tryouts on Sunday at Florida State College at Jacksonville South Campus, drawing aspiring athletes eager for another opportunity to compete at a high level.

The team is led by head coach Tessica Bogia, with Donna Orender serving as commissioner. Competing within the UPSHOT League, the initiative is designed to provide former college players—particularly those with exhausted eligibility—a final platform to showcase their skills.

The league’s four founding teams—the Jacksonville Waves, Charlotte Crown, Greensboro Groove, and Savannah Steel—collectively aim to bridge the gap between collegiate play and professional opportunities.

Final rosters will be announced on May 9. Fans can look forward to the Waves’ home opener on May 15 at 7 p.m., when they take on the Charlotte Crown at VyStar Veterans Memorial Arena. For tryouts and more information, visit wavesupshot.com.

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