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PRESS ROOM: NAACP Ramps up Voter Outreach Campaign on National Voter Registration Day
NNPA NEWSWIRE — “Our lives are on the ballot this year, so it is absolutely crucial that African-Americans as a whole participate in these midterms elections at rates that reflect our true voting power,” said NAACP President & CEO Derrick Johnson.
Power of 5 Campaign Looks to Translate Personal Networks into Votes during Midterm Elections
BALTIMORE – NAACP, the nation’s foremost civil rights organization, is looking to mobilize personal networks, activists and supporters to energize its base ahead of the 2018 midterm elections on November 6.
“Our lives are on the ballot this year, so it is absolutely crucial that African-Americans as a whole participate in these midterms elections at rates that reflect our true voting power,” said NAACP President & CEO Derrick Johnson. “Today on National Voter Registration Day, we’re urging everyone to use their power to register and mobilize new voters and get involved in one of the most important election in our nation’s history.”
President Johnson’s statement echoes the urgency of NAACP’s message for voting this year. The increase of brutal #livingwhileblack incidents, the continuous stream of hateful rhetoric, disrespect and racist policies coming from the White House, all point to the notion that Black lives, civil rights and the issues of communities of color matter less and less to the President and elected officials in our nation. The NAACP recognizes this threat and is engaging voters based on the all too real idea of “Vote! Our lives depend on it.”
At the very core of the campaign is a radical voter registration and mobilization tactic utilizing social media platforms and personal networks. Fifty-five days out from election-day, NAACP launched the Power of 5 challenge, asking people to tap into the concept of relational organizing. Enlisting the help of top tier celebrities, civic leaders, artists, elected officials and everyday heroes, NAACP used a portrait and PSA series to task people to engage their own networks by registering 5 people to vote, volunteering for 5 days between now and the election, and sharing the message with 5 friends.
“The most important player in this year’s election is the individual, said Jamal Watkins, NAACP Vice President of Civic Engagement. “Our recent poll showed a majority of voters of color and nearly all Black women felt disrespected by President Trump. People of color also believed this president has set back race relations and these numbers will play a role in both how and why they’ll vote in the midterm elections.”
The NAACP voter mobilization efforts includes the activation of its over 2200 branches across the country and key on-the-ground strategic initiatives in Florida, Georgia, Ohio, Michigan, North Carolina and Pennsylvania. It will engage faith partners, community leaders and other social justice organizations, and will serve as a catalyst for NAACP’s five-year civic engagement plan.
“This campaign is about the power of our personal networks to mobilize voters and to ensure that no elected officials can feel comfortable in disrespecting our communities or taking our votes for granted,” added Watkins.
Founded in 1909, the NAACP is the nation’s oldest and largest nonpartisan civil rights organization. Its members throughout the United States and the world are the premier advocates for civil rights in their communities. You can read more about the NAACP’s work and our six “Game Changer” issue areas here.
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Cybersecurity Awareness Month: Staying Safe in a Digital World | Let’s Talk on WIN-TV
In honor of Cybersecurity Awareness Month, learn how to protect your digital life and discover career paths in tech with BDPA-DC’s Perry Carter.
How can individuals, families, and businesses protect themselves from growing cyber threats?
In recognition of Cybersecurity Awareness Month, Washington Informer Publisher Denise Rolark Barnes sits down with Perry Carter, President of BDPA-DC, to discuss online safety, protecting personal information, and navigating today’s digital world.
From recognizing scams to understanding cybersecurity education and career opportunities, Carter shares insights on why digital security matters to everyone.
The conversation also highlights BDPA-DC’s commitment to technology education, professional development, and opportunities for underrepresented communities.
Watch, learn, and share! Cybersecurity is everyone’s responsibility.
#CybersecurityAwarenessMonth #LetsTalkWINtv #WashingtonInformer
#PerryCarter #BDPADC #Cybersecurity #OnlineSafety #DigitalSecurity #technologyeducation
📺 Let’s Talk on WIN-TV airs Fridays at noon.
🔴 LIKE, SUBSCRIBE & SHARE
🌐 Visit Us: www.washingtoninformer.com
Host: Denise Rolark Barnes
Publisher – The Washington Informer
About The Washington Informer:
Founded in 1964 by Dr. Calvin W. Rolark, The Washington Informer is an African American, woman-owned newspaper providing positive coverage of the Black community in Washington, D.C. In March 2020, we launched WIN-TV to further amplify community voices and issues.
Production Team:
🎥 Producer: Shevry Lassiter
🎥 Asst. Producer: Ja’Mon Jackson
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Featured
RESILIENCE Dance Company
Experience three world premieres with RESILIENCE Dance Company’s “Entry Points” at COCA, running November 6–8. Grab your tickets now for an unforgettable show.
Looking for something to do this weekend? RESILIENCE Dance Company brings “Entry Points” to COCA’s Catherine B. Berges Theatre Nov. 6 through 8.
The contemporary dance program features three world premieres, with works by Faith Balderrama, Hannah Garner and FLOCK among the lineup.
Make it a night out. Get your tickets:
https://www.eventbrite.com/e/entry-points-tickets-1998456269499?aff=oddtdtcreator
Featured
War Broke Trump’s Youth Coalition
A wave of voter backlash and aggressive federal intervention has dismantled Donald Trump’s youth coalition. See how the 2026 midterms reshaped the political landscape.
The provided sources examine the 2026 U.S. midterm elections, highlighting a historic wave of Democratic victories and a significant voter backlash against President Donald Trump and the Republican party due to economic concerns and anger over the administration’s policies. Concurrently, records and reports detail controversial federal intervention tactics, including aggressive voter fraud investigations by ICE, data collection, and threats to deploy armed law enforcement to polling locations. Additionally, localized election developments in places like California demonstrate how voters weighed complex statewide propositions on issues such as voter ID and billionaire taxes amidst these broader national political tensions.
Featured
Congratulations to the Fall 2026 Citizens Academy graduates!
We’re proud to celebrate our Fall 2026 Citizens Academy graduates! Watch the highlights from their journey inside the St. Louis criminal justice system.
Congratulations to the Fall 2026 Citizens Academy graduates!
The St. Louis Circuit Attorney’s Office celebrated the class yesterday at Carnahan Courthouse, marking the completion of a six week program that gave residents a firsthand look at the criminal justice system and the work of local prosecutors.
Participants explored the prosecution process, met with prosecutors and victim advocates, and toured law enforcement facilities.
Featured
The Conversation With Al McFarlane (11/05/2026)
The dialogue deepens as we sit down with Al McFarlane for an insightful look at the issues that matter most. Catch the full conversation here.
The conversation continues.
Featured
How Flava Cafe Turned a Coffee Shop Into Opportunity for Black Youth | MSR On the Radar
Discover how Flava Cafe is brewing change in St. Paul by empowering Black youth through professional development and meaningful community mentorship.
What if your neighborhood coffee shop was also building the next generation of Black leaders?
On this episode of MSR On the Radar, host Damenica Ellis sits down with Shaunie Grigsby, founder and owner of Flava Cafe in St. Paul. Grigsby opened Flava in 2022 as a social enterprise that combines great coffee with a mission: providing work experience, coaching and professional development for Black girls and gender-expansive youth.
Grigsby talks about the Atlanta coffee shop that first showed her what a Black third space could feel like, and how Queen Latifah’s Flavor magazine on “Living Single” inspired the cafe’s name. She shares how she made the leap from youth development to running a business, learning through apprenticeships at Sammy’s Avenue Eatery and Golden Thyme Cafe and accelerators through the Neighborhood Development Center.
In this episode, you’ll hear about:
Building a menu that honors Black icons like MC Lyte, bell hooks and Megan Thee Stallion
Designing a space that feels like home, inspired by “Living Single” and “Moesha”
Partnering with Black-owned businesses like Black Garnet Books and Roots and Bloom Studio
Leading with transparency through financial challenges
Free resources for aspiring entrepreneurs through NEON, MEDA and the Neighborhood Development Center
Visit Flava Cafe in St. Paul and catch open mic night with True Art Speaks every Thursday from 6 to 8 p.m.
Subscribe for new episodes of MSR On the Radar every week, spotlighting the Minnesota businesses and entrepreneurs shaping our community.
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