This statement discloses the privacy practices for BlackPressUSA.com™, the official Web site for the National Newspaper Publishers Association, Inc. (NNPA). BlackPressUSA.com™, and its parent organization, NNPA will never sell, trade or make public your personal information, unless you designate otherwise, or under terms specifically described below under Compliance with Legal Process.
Traffic Data
When you visit BlackPressUSA.com™, our systems collect basic information about your computer, including: IP address (your computer's unique signature), operating system (e.g., Windows 95), browser software (e.g., Microsoft Internet Explorer, Netscape), Internet Service Provider (e.g., AOL). We also collect information about what you view on the site. This information reflects our readership as a whole and is used to help us better understand how we can better serve the BlackPressUSA.com™ community.
Use of Cookies
BlackPressUSA.com™ employs cookies -- small text files placed on your computer's hard drive -- to track the type of content and sites to which our users link, the length of time they spend at any particular site and the BlackPressUSA.com™ services they use. Cookies also help us diagnose problems with our server.
Use of Gathered Information
We perform statistical analyses of user behavior in order to measure interest in the various areas of our site (for product development purposes) and to inform advertisers as to how many consumers have seen or "clicked" their advertising banners. We also use demographic and preference information to allow advertising banners on our Web site to be targeted, in aggregate, to the users for whom they are most pertinent. This means that users see advertising that is most likely to interest them, and advertisers send their messages to people who are most likely to be receptive, improving both the viewer's experience and the effectiveness of the ads. In this statistical analyses and banner advertisement targeting, we will disclose information to third parties only in aggregate form. Personal information about you as an individual subscriber will not be provided to any third party without your consent, except under the circumstances described in Compliance with Legal Process below.
We may use an advertising server developed by a third party to display ads on our site. In addition, advertisers may elect to use third-party advertising companies to serve ads onto our website. In the course of serving these advertisements, the third-party advertisers may place or recognize a unique "cookie" on your browser. We do not have access to these cookies or any information that they may contain.
Registration
During a free registration process prior to using the site, BlackPressUSA.com™ requires that you supply a unique subscriber ID, e-mail address, and demographic information (country, zip code, age and sex are required; household income is optional). All users of BlackPressUSA.com™ must agree to the terms of our Subscriber Agreement.
E-Mail
If you so elect at registration, BlackPressUSA.com™ will periodically send you promotional e-mail about services offered by BlackPressUSA.com™, the NNPA News Service or their advertisers. Black PressUSA.com may contact you regarding account status, changes to the subscriber agreement, and to confirm registration.
The E-mail this Article feature is an easy way for BlackPressUSA.com™ users to send articles through e-mail. The e-mail addresses that you supply to use this service will not be used for any other purpose without your consent.
Discussion Forums and Message Boards
BlackPressUSA.com™ offers Forums and Message Boards. Any information you disclose when posting a message in these Forums becomes public. Moreover, subscribers who post a message in our Forums make their e-mail address available, which could result in unsolicited e-mail from other subscribers or parties.
Surveys
From time to time BlackPressUSA.com™ will conduct voluntary surveys of site visitors to obtain aggregate demographic information about them. This information may be compiled and shared in the aggregate with third parties, but no personal details will be traceable or associated with specific individuals.
Contests and Special Offers
On occasion, BlackPressUSA.com™ also collects additional personal information from subscribers in connection with optional contests, surveys, or special offers.
Linking to Other Sites
BlackPressUSA.com™ contains links to other sites. We are not responsible for the privacy practices or the content of such Websites.
Data Security
We have in place physical, electronic and managerial procedures to protect the information we collect online. However, as effective as these measures are, no security system is impenetrable. Therefore, we cannot guarantee the security of our database, nor can we guarantee that the information you supply will not be intercepted while being transmitted to us over the Internet.
Kids under 13
Kids under 13: Do not send any information about yourself to us, including information like your name, address or e-mail address. In general, we do not knowingly collect personally identifiable information from children under 13. If, in limited circumstances, we do knowingly collect personally identifiable information from a child under the age of 13, we will do so only with verified parental consent prior to collection.
Unsubscribe, Data Removal or Modification
BlackPressUSA.com™ allows users to reject or opt-out of receiving communications from us and to modify, update or remove their information from our system. Please understand that BlackPressUSA.com™ is not responsible for removing information from third-party lists or entities with which you have previously authorized us to share your information.
We may disclose personal information if we are required to do so by law or we in good faith believe that such action is necessary to (1) comply with the law or with legal process; (2) protect and defend our rights and property; (3) protect against misuse or unauthorized use of BlackPressUSA.com™; or (4) protect the personal safety or property of our users or the public (among other things, this means that if you provide false information or attempt to pose as someone else, information about you may be disclosed as part of any investigation into your actions).
Policy Changes
BlackPressUSA.com™ reserves the right to amend this Privacy Statement at any time without prior notice, and only the current Privacy Statement may be deemed effective.
Although this Privacy Policy is not a contract and does not create any legal rights, it does serve as an expression of BlackPressUSA.com™'s commitment to protecting private personal information.
